Product Cover Image

Analyzing E-Commerce and Internet Law Interactive Workbook

By J. Dianne Brinson, Benay Dara-Abrams, Drew Dara-Abrams, Jennifer Masek, Ruth McDunn, Bebo White

Published by Prentice Hall

Published Date: Apr 10, 2001

Table of Contents

From the Editor.

Executive Foreword.


About the Authors.

1. Intranets.

Intranet Basics. Intranet Management. Strategic Intranets. Intranet Components. Intranet Technical Decisions. Intranet Policies. Intranet Budgets. Intranet Pilot.

2. Extranets.

Extranet Basics. Extranet Business Strategies. Extranet Architecture and Components. Extranet Security. Extranet Business Relationships. Extranet Budget. Extranet Communities.

3. Internet Usage.

Internet Organizational Plan. Internet Business Strategy. Internet Budget. Moving to the Web.

4. Legacy Systems Integration.

Evaluating Legacy Systems. Frontend Integration. Business Services Integration. Backend Integration. Legacy Application.

5. Electronic Commerce Strategy.

Electronic Commerce Basics. Business-to-Consumer Electronic Commerce. Supply Chain Management.

6. Electronic Commerce Tools.

Public Key Infrastructure (PKI). Secure Sockets Layer (SSL) and Secure Electronic Transaction (SET). Electronic Commerce Component-Based Architectures. Electronic Commerce Solutions.

7. Getting Started Managing Your Web Site.

Understanding Your Organization. Establishing a Web Site Mission. Evaluating Your Audience.

8. Site Maintenance.

Site Integrity and Linkrot. Site Management Tools. Backing UP.

9. Site Traffic.

Log File Analysis. Obtaining Feedback.

10. Growth, Revision, and Migration.

Accommodating Growth. When to Revise. Site Migration.

11. Getting Started on the Web.

Domain Names and URLs. Launching a Web Site. Publicizing a Web Site.

12. Advanced Features and Accessibility.

Advanced Web Site Features, or Adding Bells and Whistles. Making Web Sites Accessible to All Users, Machines, and Browsers.

13. Copyright Law Basics.

How Copyright Protection is Obtained. The Copyright Owner's Rights. Copyright Law Ownership Rules.

14. Steering Clear of Copyright Infringement.

An Analysis for Avoiding Copyright Infringement. The Licensing Process.

15. Other Important Laws.

Patents, Trademarks, and Trade Secrets. The Laws of Privacy, Publicity, and Defamation Law.

16. System Operator Liability for Copyright Infringement by Users.

The Online Copyright Infringement Liability Limitation Act.

17. Web Development Agreements.

Contracts Law. Important Legal Issues in Web Development Agreements.

18. Linking, Framing, Caching, and Meta Tags.

Legal Implications of Linking and Framing. Legal Implications of Caching and Meta Tags.

19. Web Site Terms of Use and Clickwraps.

Typical Provisions for Web Site Terms of Use. Clickwraps.

20. Domain Names.

Registering Domain Names. Cybersquatting Law.

Appendix: Answers to Self-Review Questions.


These online resources are available at no cost.

Companion Website - Brinson