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Marketing Management

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Managing Customers for Profit: Strategies to Increase Profits and Build Loyalty (paperback)

By V. Kumar

ISBN-10: 0-13-611740-6 | ISBN-13: 978-0-13-611740-7 | ©2008 Pearson Prentice Hall

Price: $39.99

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Marketing Plan Handbook, The, and Pro Premier Marketing Plan Package, 3rd Edition

By Marian Burk Wood

ISBN-10: 0-13-513628-8 | ISBN-13: 978-0-13-513628-7 | ©2008 Prentice Hall

Price: $82.20

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Marketing That Works: How Entrepreneurial Marketing Can Add Sustainable Value to Any Sized Company (paperback)

By Leonard M. Lodish, Howard L. Morgan, Shellye Archambeau

ISBN-10: 0-13-702133-X | ISBN-13: 978-0-13-702133-8 | ©2007 Pearson Prentice Hall

Price: $34.99

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Marketing Management and Strategy, 4th Edition

By Peter Doyle, Phil Stern

ISBN-10: 0-273-69398-0 | ISBN-13: 978-0-273-69398-7 | ©2006 Prentice Hall

Price: $126.00

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Don't Just Relate - Adovocate!: A Blueprint for Profit in the Era of Customer Power (paperback)

By Glen Urban

ISBN-10: 0-13-293134-6 | ISBN-13: 978-0-13-293134-2 | ©2005 Pearson Prentice Hall

Price: $34.99

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Marketing and the Bottom Line, 2nd Edition

By Tim. Ambler

ISBN-10: 0-273-66194-9 | ISBN-13: 978-0-273-66194-8 | ©2003 FT Press

Price: $54.99

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