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High Tech Marketing

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Marketing of High-Technology Products and Innovations, 3rd Edition

By Jakki J. Mohr, Sanjit Sengupta, Stanley Slater

ISBN-10: 0-13-604996-6 | ISBN-13: 978-0-13-604996-8 | ©2010 Prentice Hall

Price: $128.20

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Digital Marketing Strategy: Text and Cases

By Glen Urban

ISBN-10: 0-13-183177-1 | ISBN-13: 978-0-13-183177-3 | ©2004 Prentice Hall

Price: $156.60

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