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By Warren J. Keegan
ISBN-10: 0-13-615739-4 | ISBN-13: 978-0-13-615739-7 | ©2014 Prentice Hall
Price: $227.80
By Philip Kotler
ISBN-10: 981-06-7794-4 | ISBN-13: 978-981-06-7794-7 | ©2013 FT Press
Price: $34.99
By Warren J. Keegan, Mark Green
ISBN-10: 0-13-271915-0 | ISBN-13: 978-0-13-271915-5 | ©2013 Prentice Hall
By Svend Hollensen
ISBN-10: 0-273-72622-6 | ISBN-13: 978-0-273-72622-7 | ©2010 Prentice Hall
Price: $210.20
By David Arnold
ISBN-10: 0-13-047066-X | ISBN-13: 978-0-13-047066-9 | ©2004 FT Press
Price: $26.95
By Fernando Robles, Francoise Simon, Jerry Haar
ISBN-10: 0-13-061716-4 | ISBN-13: 978-0-13-061716-3 | ©2003 FT Press
Price: $34.00
ISBN-10: 0-13-033271-2 | ISBN-13: 978-0-13-033271-4 | ©2002 Prentice Hall