Product Cover Image

Business Communication Essentials Plus 2014 MyBCommLab with Pearson eText -- Access Card Package, 6th Edition

By Courtland V. Bovee, John V Thill

Published by Prentice Hall

Published Date: Jun 1, 2014

Description

ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products.

 

Packages

Access codes for Pearson's MyLab & Mastering products may not be included when purchasing or renting from companies other than Pearson; check with the seller before completing your purchase.

 

Used or rental books

If you rent or purchase a used book with an access code, the access code may have been redeemed previously and you may have to purchase a new access code.

 

Access codes

Access codes that are purchased from sellers other than Pearson carry a higher risk of being either the wrong ISBN or a previously redeemed code. Check with the seller prior to purchase.

 

--

Directed primarily toward undergraduate business college/university majors, this text also provides practical content to current and aspiring industry professionals.


Only Bovée/Thill texts thoroughly address the new-media skills that employees are expected to have in today’s business environment. Business Communication Essentials presents these technologies in the context of proven communication strategies and essential business English skills.

 

0133098826 / 9780133098822 Business Communication Essentials Plus MyBCommLab with Pearson eText -- Access Card Package

Package consists of

0132971321 / 9780132971324 Business Communication Essentials

0132992345 / 9780132992343 MyBCommLab with Pearson eText -- Access Card -- for Business Communication Essentials

 

Table of Contents

UNIT 1. BUSINESS COMMUNICATION FOUNDATIONS 

1. Understanding Business Communication in Today’s Workplace

2. Mastering Team Skills and Interpersonal Communication

 

UNIT 2. THE THREE-STEP WRITING PROCESS 

3. Planning Business Messages

4. Writing Business Messages

5. Completing Business Messages

 

UNIT 3. BRIEF BUSINESS MESSAGES

6. Crafting Messages for Electronic Media

7. Writing Routine and Positive Messages

8. Writing Negative Messages

9. Writing Persuasive Messages

 

UNIT 4. LONGER BUSINESS MESSAGES 

10. Understanding and Planning Reports and Proposals

11. Writing and Completing Reports and Proposals

12. Developing Oral and Online Presentations

 

UNIT 5. EMPLOYMENT MESSAGES AND JOB INTERVIEWS 

13. Building Careers and Writing Résumés

14. Applying and Interviewing for Employment

Appendix A. Format and Layout of Business Documents

Appendix B. Documentation of Report Sources

Appendix C. Correction Symbols

Handbook of Grammar, Mechanics, and Usage

Purchase Info

ISBN-10: 0-13-389083-X

ISBN-13: 978-0-13-389083-9

Format: Book

$188.87 | Free Ground Shipping.

Add to Cart

Digital Choices

MyLab & Mastering ?

MyLab & Mastering products deliver customizable content and highly personalized study paths, responsive learning tools, and real-time evaluation and diagnostics. MyLab & Mastering products help move students toward the moment that matters most—the moment of true understanding and learning.

eTextbook ?

With CourseSmart eTextbooks and eResources, you save up to 60% off the price of new print textbooks, and can switch between studying online or offline to suit your needs.

Once you have purchased your eTextbooks and added them to your CourseSmart bookshelf, you can access them anytime, anywhere.

Print Choices

Alternative Options ?

Click on the titles below to learn more about these options.

Loose Leaf Version ?

Books a la Carte are less-expensive, loose-leaf versions of the same textbook.