Product Cover Image

Business Essentials Plus 2014 MyBizLab with Pearson eText -- Access Card Package, 10th Edition

By Ronald J. Ebert, Ricky W. Griffin

Published by Prentice Hall

Published Date: Apr 11, 2014

Description

ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products.

 

Packages

Access codes for Pearson's MyLab & Mastering products may not be included when purchasing or renting from companies other than Pearson; check with the seller before completing your purchase.

 

Used or rental books

If you rent or purchase a used book with an access code, the access code may have been redeemed previously and you may have to purchase a new access code.

 

Access codes

Access codes that are purchased from sellers other than Pearson carry a higher risk of being either the wrong ISBN or a previously redeemed code. Check with the seller prior to purchase.

 

-- Business Essentials continues to provide a solid foundation of the essential topics in business. Its focus on practical skills, knowledge of the basics, and important developments in business makes for a brief book, but a rich experience.

The recent events in domestic and global economies are presenting unprecedented challenges, excitement, and disappointments for business–and a need for a change in the Introduction to Business course and text. This text captures the widespread significance of these developments and presents their implications on businesses today.

MyBizLab for Business Essentials is a total learning package. MyBizLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for class, quizzes, and exams–resulting in better performance in the course–and provides educators a dynamic set of tools for gauging individual and class progress.

This program will provide a better teaching and learning experience—for you and your students. Here’s how:

  • Personalize Learning with MyBizLab: Inspire the exchange of new ideas and foster intriguing discussions with the abundant resources found in MyBizLab.
  • Real World Business Practices Focus: An abundance of the latest real world business developments and examples provide clear illustrations of business concepts and current dilemmas, and every chapter shows how basic practices apply not only in business upswings, but also during economically challenging times as well. 
  • Help Students Review and Apply Concepts: Examples and exercises allow students to see how entrepreneurs are putting into practice the concepts that they are learning.
  • Keep Your Course Current and Relevant: New examples, research findings, and examples appear throughout the text.

 

This Package Contains:

0133454428 / 9780133454420 Business Essentials, 10e

0133456358 / 9780133456356 NEW MyBizLab with Pearson eText - Access Card - for Business Essentials

Table of Contents

I. The Contemporary Business World
1. The U.S. Business Environment
2. Understanding Business Ethics and Social Responsibility
3. Entrepreneurship, New Ventures, and Business Ownership
4. Understanding the Global Context of Business

II. The Business of Managing
5. Managing the Business
6. Organizing the Business
7. Operations Management and Quality for Producing Goods and Services

III. People in Organizations
8. Employee Behavior and Motivation
9. Leadership and Decision Making
10. Human Resource Management and Labor Relations

IV. Principles of Marketing: Building Relationships with Customers for Competitive Advantage
11. Marketing Processes and Consumer Behavior
12. Developing and Pricing Products
13. Distributing and Promoting Products

V. Managing Information for Better Business Decisions
14. Information Technology (IT) for Business
15. The Role of Accountants and Accounting Information

VI. The Financial System and Issues in Financial Management
16. Understanding Money and the Role of Banking
17. Managing Business Finances

Appendix I: Risk Management
Appendix II: The Legal Context of Business
Appendix III: Managing Your Personal Finances
Appendix IV: Unions and Labor Management

Purchase Info

ISBN-10: 0-13-377155-5

ISBN-13: 978-0-13-377155-8

Format: Book

$118.67 | Free Ground Shipping.

Add to Cart

Digital Choices

MyLab & Mastering ?

MyLab & Mastering products deliver customizable content and highly personalized study paths, responsive learning tools, and real-time evaluation and diagnostics. MyLab & Mastering products help move students toward the moment that matters most—the moment of true understanding and learning.

eTextbook ?

With CourseSmart eTextbooks and eResources, you save up to 60% off the price of new print textbooks, and can switch between studying online or offline to suit your needs.

Once you have purchased your eTextbooks and added them to your CourseSmart bookshelf, you can access them anytime, anywhere.

Print Choices

Alternative Options ?

Click on the titles below to learn more about these options.

Add to Cart

Business Essentials, 10th Edition

$112.00 | ISBN-13: 978-0-13-345442-0