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Business Ethics, CourseSmart eTextbook

By Andrew Wicks, R. Edward Freeman, Patricia H. Werhane, Kirsten E. Martin

Published by Prentice Hall

Published Date: Jul 8, 2009

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Description

For undergraduate business ethics courses.

The ethical training business students need to be successful in today’s challenging business world.

Recent scandals have created a mistrust that has spread through the entire business sector, jeopardizing public confidence in the stock market and economy. Now more than ever, it’s important for students to understand the moral foundations, rules, and implications that are vital to the core of business. Business Ethics 1e presents an in-depth introduction of business ethics that emphasizes the role of ethics as a critical part to management success.

Table of Contents

PART I: ETHICS AND BUSINESS

Chapter 1
The Language of Ethics

Cases:    
Competitive Advantage
                Yahoo! And Customer Privacy


Chapter 2
A Look At The Sources Of Ethical Problems In Business And How To Prevent Them

    Cases:    
Parable of the Sadhu
                    Marge Norman and Miniscribe Corporation
           

Chapter 3
Ethics, Stakeholders, Corporate Strategy, and Value Creation

Cases:   
Merck & Co., Inc.


Chapter 4
Business Ethics in the Global Marketplace
        Appendix: List of Industry Benchmarks and International Agreements

Cases:    
Davis Press and Meccan Madness
                Questionable Payments
                GE Healthcare in India: An (Ultra)Sound Strategy?


PART II: ETHICS IN THE FUNCTIONAL AREAS OF BUSINESS


Chapter 5
Leadership

Cases:        
American Apparel (A)
                    Jeri Caldwell at MOEX, Inc. (A & B)


Chapter 6
Marketing/Operations

Cases:    
Fingerhut’s Price Strategy & Epilogue
                Wal-Mart in 2005


Chapter 7
Accounting/ Finance

Cases:    
No-Tel (A & B)
                Ben & Jerry’s Homemade, Inc. (A & B)


Chapter 8
Management

Cases:    
Joe Willis: Feeling the Heat in Thailand (A, B & C)
                Diversity Vignettes; Professor Emma Pover (A & B); Fred Smith


PART III: SPECIAL TOPICS IN ETHICS


Chapter 9
Environmental Sustainability and Its Challenges to Management

Cases:    
ExxonMobil and the Chad-Cameroon Pipeline
                Walden Paddlers


Chapter 10
Managing on the Ethical Frontier

Cases:     
Monsanto and the Development of Genetically Modified Seeds
                Danville Airlines
                Make Mine a Russian Shorthair



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Business Ethics, CourseSmart eTextbook
Format: Safari Book

$54.99 | ISBN-13: 978-0-13-606323-0