The ethical training business students need to be successful in today’s challenging business world.
Recent scandals have created a mistrust that has spread through the entire business sector, jeopardizing public confidence in the stock market and economy. Now more than ever, it’s important for students to understand the moral foundations, rules, and implications that are vital to the core of business. Business Ethics 1e presents an in-depth introduction of business ethics that emphasizes the role of ethics as a critical part to management success.
Table of Contents
The Language of Ethics
Cases: Competitive Advantage
A Look At The Sources Of Ethical Problems In Business And How To Prevent Them
Cases: Parable of the Sadhu
Ethics, Stakeholders, Corporate Strategy, and Value Creation
Cases: Merck & Co., Inc.
Business Ethics in the Global Marketplace
Cases: Davis Press and Meccan Madness
PART II: ETHICS IN THE FUNCTIONAL AREAS OF BUSINESS
Cases: American Apparel (A)
Cases: Fingerhut’s Price Strategy & Epilogue
Cases: No-Tel (A & B)
Cases: Joe Willis: Feeling the Heat in Thailand (A, B & C)
PART III: SPECIAL TOPICS IN ETHICS
Environmental Sustainability and Its Challenges to Management
Cases: ExxonMobil and the Chad-Cameroon Pipeline
Managing on the Ethical Frontier
Cases: Monsanto and the Development of Genetically Modified Seeds
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Business Ethics, CourseSmart eTextbook
Format: Electronic Book
$50.99 | ISBN-13: 978-0-13-606323-0