For undergraduate courses of beginning graduate courses in Introductory Cognitive Psychology.
Using a unique question-and-answer format, this text comprehensively addresses many of the overarching questions that confront and motivate today's cognitive scientists.
When Daniel Willingham first approached the prospect of creating his own cognitive psychology text, he did so with the knowledge that his years of teaching experience had brought him: while many texts were relatively adequate in coverage, his students never liked them. Usually underexposed to social sciences in pre-college courses, he found his students often struggled with understanding how and why cognitive psychologists approach the problems that they do. Here, by using a unique question-and-answer format, he is able to start with questions frequently asked by students, relate those to questions cognitive scientists ask in their own research, present clear answers, and frame those answers in an interesting, lively, and comprehensive coverage of the core material. Through this accessible narrative style, Willingham shows the logical connections between each section and, by means of several new pedagogical features, encourages students to apply what they have learned in their daily lives.
Table of Contents
Chapter 1: Cognitive Psychologist's Approach to Research
Chapter 2: Methods of Cognitive Psychology
Chapter 3: Visual Perception
Chapter 4: Attention
Chapter 5: Sensory Memory and Primary Memory
Chapter 6: Memory Encoding
Chapter 7: Memory Retrieval
Chapter 8: Memory Storage
Chapter 9: Visual Imagery
Chapter 10: Motor Control
Chapter 11: Decision Making and Deductive Reasoning
Chapter 12: Problem Solving
Chapter 13: Language Structure
Chapter 14: Language Processing
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Cognition: The Thinking Animal, CourseSmart eTextbook, 3rd Edition
Format: Safari Book
$81.00 | ISBN-13: 978-0-13-221848-1