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Essentials of MIS Plus 2014 MyMISLab with Pearson eText -- Access Card Package, 11th Edition

By Ken Laudon, Jane Laudon

Published by Prentice Hall

Published Date: Apr 10, 2014

Description

ALERT:¿Before you purchase, check with your instructor or review your course syllabus to ensure that you¿select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition,¿you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products.

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This in-depth look at how today's businesses use information technologies is part of a complete learning package that includes the core text and extensive supplemental online materials. The core text consists of 12 chapters with hands-on projects covering the most essential topics in MIS. An important part of the core text is the Video Case Study and Instructional Video Package: 24 video case studies (2 per chapter) plus 16 instructional videos that illustrate business uses of information systems, explain new technologies, and explore concepts. Videos are keyed to the topics of each chapter.

Teaching and Learning Experience

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This program will provide a better teaching and learning experience—for you and your students. Here’s how:

  • Personalize learning with MyMISLab—the online homework, tutorial, and assessment program that fosters learning within and beyond the classroom.
  • Cover the most essential topics in MIS using an integrated framework for describing and analyzing information systems.
  • Connect classroom knowledge to everyday life by showing information systems composed of people, organization, and technology elements, reinforced in student projects and case studies.

Note: Essentials of MIS with MyMISLab Access Card Package, 11e consists of:
• 0133576841 / 9780133576849: Essentials of MIS, 11e
• 0133581780 / 9780133581782: NEW MyMISLab with Pearson eText - Access Card - for Essentials of MIS, 11e
MyMISLab is not a self-paced technology and should only be purchased when required by an instructor.

Table of Contents

Chapter 1: Business Information Systems in Your Career
Video:
Case 1: UPS Global Operations with the DIAD
Case 2: Google Data Center Efficiency Best Practices
Instructional Video 1: Green Energy Efficiency in a Data Center Using Tivoli Architecture (IBM)
Instructional Video 2: Tour IBM’s Raleigh Data Center

Chapter 2: Global E-business and Collaboration

Video:
Case 1: Walmart’s Retail Link Supply Chain
Case 2: Salesforce.com: The Emerging Social Enterprise
Instructional Video 1: US Foodservice Grows Market with Oracle CRM on Demand

Chapter 3: Achieving Competitive Advantage with Information Systems

Video:
Case 1: National Basketball Association: Competing on Global Delivery With Akamai OS Streaming
Case 2: IT and Geo-Mapping Help a Small Business Succeed
Case 3: Materials Handling Equipment Corp: Enterprise Systems Drive Corporate Strategy for a Small
Business
Instructional Video 1: SAP BusinessOne ERP: From Orders to Final Delivery and Payment

Chapter 4: Ethical and Social Issues in Information Systems

Video:
Case 1: What Net Neutrality Means for You
Case 2: Facebook Privacy
Case 3: Data Mining for Terrorists and Innocents
Instructional Video 1: Viktor Mayer Schönberger on The Right to Be Forgotten

Chapter 5: IT Infrastructure: Hardware and Software

Video:
Case 1: ESPN.com: Getting to eXtreme Scale On the Web
Case 2: Salesforce.com: SFA on the iPhone and iPod Touch
Case 3: Hudson’s Bay Company and IBM: Virtual Blade Platform
Instructional Video 1: Google and IBM Produce Cloud Computing
Instructional Video 2: IBM Blue Cloud Is Ready-to-Use Computing

Chapter 6: Foundations of Business Intelligence: Databases and Information Management

Video:
Case 1: Dubuque Uses Cloud Computing and Sensors to Build a Smarter City
Case 2: Maruti Suzuki Business Intelligence and Enterprise Databases

Chapter 7: Telecommunications, the Internet, and Wireless Technology
Video:
Case 1: Telepresence Moves Out of the Boardroom and Into the Field
Case 2: Virtual Collaboration With Lotus Sametime

Chapter 8: Securing Information Systems
Video:
Case 1: Stuxnet and Cyberwarfare
Case 2: Cyberespionage: The Chinese Threat
Case 3: IBM Zone Trusted Information Channel (ZTIC)
Instructional Video 1: Sony PlayStation Hacked; Data Stolen from 77 Million Users
Instructional Video 2: Zappos Working to Correct Online Security Breach
Instructional Video 3: Meet the Hackers: Anonymous Statement on Hacking SONY

Chapter 9: Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
Video:
Case 1: Workday: Enterprise Cloud Software-as-a-Service (SaaS)
Case 2: Evolution Homecare Manages Patients with Microsoft Dynamics CRM
Instructional Video 1: GSMS Protects Products and Patients By Serializing Every Bottle of Drugs

Chapter 10: E-commerce: Digital Markets, Digital Goods
Video:
Case 1: Groupon: Deals Galore
Case 2: Etsy: A Marketplace and Community
Case 3: Ford AutoXchange B2B Marketplace

Chapter 11: Improving Decision Making and Managing Knowledge
Video:
Case 1: How IBM’s Watson Became a Jeopardy Champion
Case 2: Alfresco: Open Source Document Management and Collaboration
Case 3: FreshDirect Uses Business Intelligence to Manage Its Online Grocery.
Case 4: Business Intelligence Helps the Cincinnati Zoo Work Smarter
Instructional Video 1: Analyzing Big Data: IBM Watson: Watson After Jeopardy

Chapter 12: Building Information Systems and Managing Projects
Video:
Case 1: IBM: BPM in a Service-Oriented Architecture
Case 2: IBM Helps the City of Madrid With Real-Time BPM Software
Instructional Video 1: BPM: Business Process Management Customer Story
Instructional Video 2: Workfl ow Management Visualized


Purchase Info

ISBN-10: 0-13-380688-X

ISBN-13: 978-0-13-380688-5

Format: Book

$241.20 | Free Ground Shipping.

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