ALERT:¿Before you purchase, check with your instructor or review your course syllabus to ensure that you¿select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition,¿you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products.
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Teaching and Learning Experience
This program will provide a better teaching and learning experience—for you and your students. Here’s how:
- Personalize learning with MyMISLab—the online homework, tutorial, and assessment program that fosters learning within and beyond the classroom.
- Cover the most essential topics in MIS using an integrated framework for describing and analyzing information systems.
- Connect classroom knowledge to everyday life by showing information systems composed of people, organization, and technology elements, reinforced in student projects and case studies.
Note: Essentials of MIS with MyMISLab Access Card Package, 11e consists of:
• 0133576841 / 9780133576849: Essentials of MIS, 11eMyMISLab is not a self-paced technology and should only be purchased when required by an instructor.
• 0133581780 / 9780133581782: NEW MyMISLab with Pearson eText - Access Card - for Essentials of MIS, 11e
Table of Contents
Case 1: UPS Global Operations with the DIAD
Case 2: Google Data Center Efficiency Best Practices
Instructional Video 1: Green Energy Efficiency in a Data Center Using Tivoli Architecture (IBM)
Instructional Video 2: Tour IBM’s Raleigh Data Center
Chapter 2: Global E-business and Collaboration
Case 1: Walmart’s Retail Link Supply Chain
Case 2: Salesforce.com: The Emerging Social Enterprise
Instructional Video 1: US Foodservice Grows Market with Oracle CRM on Demand
Chapter 3: Achieving Competitive Advantage with Information Systems
Case 1: National Basketball Association: Competing on Global Delivery With Akamai OS Streaming
Case 2: IT and Geo-Mapping Help a Small Business Succeed
Case 3: Materials Handling Equipment Corp: Enterprise Systems Drive Corporate Strategy for a Small
Instructional Video 1: SAP BusinessOne ERP: From Orders to Final Delivery and Payment
Chapter 4: Ethical and Social Issues in Information Systems
Case 1: What Net Neutrality Means for You
Case 2: Facebook Privacy
Case 3: Data Mining for Terrorists and Innocents
Instructional Video 1: Viktor Mayer Schönberger on The Right to Be Forgotten
Chapter 5: IT Infrastructure: Hardware and Software
Case 1: ESPN.com: Getting to eXtreme Scale On the Web
Case 2: Salesforce.com: SFA on the iPhone and iPod Touch
Case 3: Hudson’s Bay Company and IBM: Virtual Blade Platform
Instructional Video 1: Google and IBM Produce Cloud Computing
Instructional Video 2: IBM Blue Cloud Is Ready-to-Use Computing
Chapter 6: Foundations of Business Intelligence: Databases and Information Management
Case 1: Dubuque Uses Cloud Computing and Sensors to Build a Smarter City
Case 2: Maruti Suzuki Business Intelligence and Enterprise Databases
Chapter 7: Telecommunications, the Internet, and Wireless Technology
Case 1: Telepresence Moves Out of the Boardroom and Into the FieldChapter 8: Securing Information Systems
Case 2: Virtual Collaboration With Lotus Sametime
Case 1: Stuxnet and Cyberwarfare
Case 2: Cyberespionage: The Chinese Threat
Case 3: IBM Zone Trusted Information Channel (ZTIC)
Instructional Video 1: Sony PlayStation Hacked; Data Stolen from 77 Million Users
Instructional Video 2: Zappos Working to Correct Online Security Breach
Instructional Video 3: Meet the Hackers: Anonymous Statement on Hacking SONY
Chapter 9: Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
Case 1: Workday: Enterprise Cloud Software-as-a-Service (SaaS)
Case 2: Evolution Homecare Manages Patients with Microsoft Dynamics CRM
Instructional Video 1: GSMS Protects Products and Patients By Serializing Every Bottle of Drugs
Chapter 10: E-commerce: Digital Markets, Digital Goods
Case 1: Groupon: Deals Galore
Case 2: Etsy: A Marketplace and Community
Case 3: Ford AutoXchange B2B Marketplace
Chapter 11: Improving Decision Making and Managing Knowledge
Case 1: How IBM’s Watson Became a Jeopardy Champion
Case 2: Alfresco: Open Source Document Management and Collaboration
Case 3: FreshDirect Uses Business Intelligence to Manage Its Online Grocery.
Case 4: Business Intelligence Helps the Cincinnati Zoo Work Smarter
Instructional Video 1: Analyzing Big Data: IBM Watson: Watson After Jeopardy
Chapter 12: Building Information Systems and Managing Projects
Case 1: IBM: BPM in a Service-Oriented Architecture
Case 2: IBM Helps the City of Madrid With Real-Time BPM Software
Instructional Video 1: BPM: Business Process Management Customer Story
Instructional Video 2: Workfl ow Management Visualized
Digital Choices ?
MyLab & Mastering with Pearson eText is a complete digital substitute for a print value pack at a lower price.
MyLab & Mastering ?
MyLab & Mastering products deliver customizable content and highly personalized study paths, responsive learning tools, and real-time evaluation and diagnostics. MyLab & Mastering products help move students toward the moment that matters most—the moment of true understanding and learning.
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