PACKAGE ISBN-13: 9780133462999

Published by Pearson

Published Date: Sep 4, 2013

Components of the Package:

Marketing Plan Handbook, 5th Edition
By Marian Burk Wood

Framework for Marketing Management, 5th Edition
By Philip Kotler, Kevin Lane Keller

Marketing PlanPro Premier, 3rd Edition
By Palo Alto

Purchase Info

ISBN-10: 0-13-346299-4

ISBN-13: 978-0-13-346299-9

Format: ValuePack

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