From Idea to Web Start-up in 21 Days: Creating bacn.com, Safari

From Idea to Web Start-up in 21 Days: Creating bacn.com is about creating an online business, complete with offline fulfillment and inventory, in three weeks. This book highlights rapid, agile development in terms of programming and business models. These rare and highly respected development practices aren't often discussed and showcased as transparently as in From Idea to Web Start-up in 21 Days. The book features highly specific techniques and tools that not only show what it takes, but how quickly and efficiently so much can be done on the web. Finally, the book uses real-world examples to illustrate key concepts.

Introduction
Chapter 1 Why Bacon?
Chapter 2 Finding the Brand
Chapter 3 Building Bac’n
Chapter 4 Logistics (or The Site Isn’t Everything)
Chapter 5 Launching with a Live Audience
Chapter 6 Moving On Incrementally
Chapter 7 Maintenance Mode & Other Opportunities
Chapter 8 Selling Bac’n
Chapter 9 Wrapping Up Bac’n
Index