A brief, professional, reader-friendly guide to improving managerial communication.
Guide to Managerial Communication is a clear, concise, practical text for cultivating effective written and oral communication in a managerial, business, government, or professional context.
The ninth edition has been updated based on user feedback while still maintaining the brevity, easy-to-follow organization, and professional orientation of previous editions.
Table of Contents
Channel Choice Strategy
Guide to the Guide
II. Writing: Composing Efficiently
General Composing Techniques
Special Composing Techniques
III. Writing: Macro Issues
Document Design for “High Skim Value”
Signposts to Show Connection
Effective Paragraphs or Sections
IV. Writing: Micro Issues
Editing for Brevity
Choosing a Style
V. Speaking: Verbal Structure
Questions and Answers
Other Speaking Situations
VI. Speaking: Visual Aids
Designing the Presentation as a Whole
Designing your Slide Master
Designing Each Individual Slide
Practicing with Visual Aids
VII. Speaking: Nonverbal Skills
Nonverbal Delivery Skills
Nonverbal Listening Skills
Appendix A: Inclusive Language
Appendix B: Grammar and Usage
Appendix C: Punctuation
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Guide to Managerial Communication, CourseSmart eTextbook, 9th Edition
Format: Electronic Book
$25.99 | ISBN-13: 978-0-13-214772-9