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Individuality in Clothing Selection and Personal Appearance, CourseSmart eTextbook, 7th Edition

By Suzanne Marshall, Hazel Jackson, M. Sue Stanley

Published by Prentice Hall

Published Date: Mar 9, 2011

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Description

For courses in Introduction to Fashion and Fashion Merchandising.

 

Individuality in Clothing Selection and Appearance, Seventh Edition, provides a strong, multidisciplinary foundation for individual and family clothing choices. Balancing theory with actual applications, the authors present a broad base of knowledge at an introductory level for students' general education. Packed with activities, learning objectives, illustrations, and photographs, this user-friendly book meets the needs of future fashion professionals as well as students taking a single fashion course.

Table of Contents

I. INFLUENCES ON CONSUMER CLOTHING SELECTION.

1.      Socio-Psychological Influences.

2.      Cultural Influences.

3.      Physical Influences.

4.      Fashion Industry Influences.

5.      Target Market Influences.

 

II. DESIGN ELEMENTS AND PRINCIPLES APPLIED TO CLOTHING SELECTION.

6.      Design Elements: Space, Shape, Form, and Line.

7.      Design Elements: Color.

8.      Design Elements: Texture.

9.      Design Principles.

10.  Fabric Design.

 

III. CONSUMER CLOTHING SELECTION ISSUES.

11.  Clothing Fit.

12.  Clothing Quality.

13.  Clothing Care.

14.  Wardrobe Strategies.

15.  Clothing Purchasing Strategies.

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Individuality in Clothing Selection and Personal Appearance, CourseSmart eTextbook, 7th Edition
Format: Safari Book

$61.99 | ISBN-13: 978-0-13-262597-5