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Innovation: Fast Track to Success, CourseSmart eTextbook

By Andy Bruce, David Birchall

Published by FT Press

Published Date: Mar 19, 2012

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Whether you've just started your career and want to know how to progress to the next level, or you are an experienced manager aspriing to a more senior position, Fast Track has the answers. Fast Track features include: The Fast Track Top 10 - a concise, cutting-edge summary of the information you need to shine Quick Tips and FAQs - a short cut to practical advice from people who have been there before you succeeded Real-life stories to give examples of what works - and critically, what doesn't Practical career guidance including a framework of objectives for your first 10 weeks in a new rolw Expert Voices - to give you the state of the art view from today's leading experts Companies that innovate successfully get six key things right. These are planning, pipeline, process, platform, people, and performance, and you need to get them right too. This book gives you a practical framework that will help you seek out new commercial opportunities and develop new and better ways of doing things. For innovation to be more than a buzzword it has to be deeply integrated into a team's structure--this book presents an integrated approach that will accelerate your move from buzzwords to practical steps to implementation.

Table of Contents

The Fast Track way     ix

About the authors     xii

A word of thanks from the authors     xiv

Innovation Fast Track     xvi

How to use this book     xx     xxi


1 Innovation in a nutshell     5

2 Innovation audit     17


3 Fast Track top ten     33

4 Technologies     61

5 Implementing change     79


6 The first ten weeks     97

7 Leading the team     115

8 Getting to the top     139


T1 Team innovation audit     159

T2 Integrated innovation framework     165

T3 Market and competitor scanning     169

T4 Creativity techniques     177

T5 Innovation project checklist     181

The Fast Track way     187

Glossary     189

Index     199

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Innovation: Fast Track to Success, CourseSmart eTextbook
Format: Safari Book

$12.49 | ISBN-13: 978-0-13-296488-3