PACKAGE ISBN-13: 9780133361674

Published by FT Press

Published Date: Aug 28, 2012

Components of the Package:

Inside the Mind of the Shopper: The Science of Retailing
By Herb Sorensen

Shopper Intimacy: A Practical Guide to Leveraging Marketing Intelligence to Drive Retail Success
By Rick DeHerder, Dick Blatt

Purchase Info

ISBN-10: 0-13-336167-5

ISBN-13: 978-0-13-336167-4

Format: ValuePack

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