Prepare future managers to face the differences in business communication across cultures.
With the globalization of the world economy, it is imperative for current and future managers to be sensitive to the differences they will encounter in intercultural communication. To help make students aware of these differences, Intercultural Business Communication contains practical guidelines and information on how to conduct negotiations across countries, write business letters in different societies, and includes the general “dos” and “don’ts” in international business.
The fifth edition contains new cases, updated examples, and information from ten newly published books and journal articles.
Table of Contents
Chapter 2: Universal Systems
Chapter 3: Contrasting Cultural Values
Chapter 4: Cultural Shock
Chapter 5: Language
Chapter 6 Oral and Nonverbal Communication Patterns
Chapter 7: Written Communication
Chapter 8: Global Etiquette
Chapter 9: Business and Social Customs
Chapter 10: Intercultural Negotiation Process
Chapter 11: Intercultural Negotiation Components
Chapter 12: Laws Affecting International Business and Travel
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Intercultural Business Communication, CourseSmart eTextbook, 5th Edition
Format: Electronic Book
$45.99 | ISBN-13: 978-0-13-212791-2