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Intercultural Business Communication, CourseSmart eTextbook, 6th Edition

By Lillian Chaney, Jeanette Martin

Published by Prentice Hall

Published Date: Feb 27, 2013

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Description

For courses in Intercultural Business Communication.
 
Prepare future managers to face the differences in business communication across cultures.

With the globalization of the world economy, it is imperative for current and future managers to be sensitive to the differences they will encounter in intercultural communication. To help make students aware of these differences, Intercultural Business Communication contains practical guidelines and information on how to conduct negotiations across countries, write business letters in different societies, and includes the general “dos” and “don’ts” in international business.

Table of Contents

1. The Nature of Intercultural Communication

2. Universal Systems

3. Contrasting Cultural Values

4. Cultural Shock

5. Language

6. Oral and Nonverbal Communication Patterns

7. Written Communication Patterns

8. Global Etiquette

9. Business and Social Customs

10. Intercultural Negotiation Process

11. Intercultural Negotiation Components

12. Laws Affecting International Business and Travel

Appendix A: Glossary

Appendix B: Answers to Exercises

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Intercultural Business Communication, CourseSmart eTextbook, 6th Edition
Format: Safari Book

$48.99 | ISBN-13: 978-0-13-297189-8