International Business 2011 Video Library DVD

By Prentice Hall

ISBN-10: 0-13-609073-7

ISBN-13: 978-0-13-609073-1What's this?

Published by Prentice Hall

© 2012

Published: Apr 28, 2011

Format: Digital Video Recording

List Price: $15.40

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Table of Contents

CLIPS INCUDE:

  • Globalization and the Growth of International Business
  • Internationalization of Born Globals and Other Small and Medium Enterprises
  • Impact of Culture on International Business
  • Ethics and Corporate Social Responsibility in the Global Marketplace
  • Comparative and Competitive Advantages in Global Competition
  • Growing Role of Emerging Markets in International Business
  • New Global Challengers from Emerging Markets
  • Contrasting Government Intervention in China and Germany
  • Regional Economic Integration–Will the Euro Survive?
  • Can Acer Surpass HP
  • Entering the Chinese Market
  • Walmart in China and Mexico–Sourcing and Selling
  • International Marketing at P&G and Unilever
  • G20 and the Global Monetary and Financial Systems
  • Airbus versus Boeing