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International Business, CourseSmart eTextbook, 6th Edition

By Ricky W Griffin, Mike Pustay

Published by Prentice Hall

Published Date: Feb 3, 2009

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Description

For International Business courses

 

Successfully prepare students for the international marketplace.

 

International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets and geographical literacy.
 

The sixth edition of this internationally popular text contains all the same core concepts while incorporating new and current topic coverage.

 

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With CourseSmart eTextbooks and eResources, you save up to 60% off the price of new print textbooks, and can switch between studying online or offline to suit your needs.

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International Business, CourseSmart eTextbook, 6th Edition
Format: Safari Book

$102.00 | ISBN-13: 978-0-13-608740-3