ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products.
Access codes for Pearson's MyLab & Mastering products may not be included when purchasing or renting from companies other than Pearson; check with the seller before completing your purchase.
Used or rental books
If you rent or purchase a used book with an access code, the access code may have been redeemed previously and you may have to purchase a new access code.
Access codes that are purchased from sellers other than Pearson carry a higher risk of being either the wrong ISBN or a previously redeemed code. Check with the seller prior to purchase.
For undergraduate and graduate International Business courses.
An effective balance between authoritative theory and meaningful practice.
International Business is an authoritative and engaging voice on conducting business in international markets. This text not only describes the ideas of international business but it also uses contemporary examples, scenarios, and cases to help students effectively put theory into practice. This edition features updated author-written cases, including ten entirely new cases, and expanded coverage on emerging economies.
MyManagementLab for International Business is a total learning package. MyManagementLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for class, quizzes, and exams–resulting in better performance in the course–and provides educators a dynamic set of tools for gauging individual and class progress.
Teaching and Learning Experience
This program will provide a better teaching and learning experience–for you and your students. Here’s how:
- Improve Results with MyManagementLab: MyManagementLab delivers proven results in helping students succeed and provides engaging experiences that personalize learning.
- Bring Concepts to Life with Cases and Features: Every chapter begins and ends with an author-written case that either introduces new material or integrates what has already been learned
- Keep Your Course Current and Relevant: New examples, topics, and statistics appear throughout the text.
This package contains:
- 0133457230 / 9780133457230: International Business, 15e
- 0133486621 / 9780133486629: New MyManagementLab with eText Access Card for International Business, 15e
Table of Contents
About the Authors
I. Background for International Business
1. Globalization and International Business
II. Comparative Environmental Frameworks
2. The Cultural Environments Facing Business
3. The Political and Legal Environments Facing Business
4. The Economic Environments Facing Businesses
III. Theories and Institutions: Trade and Investment
5. International Trade and Factor-Mobility Theory
6. Governmental Influence on Trade
7. Cross-National Cooperation and Agreements
IV. World Financial Environment
8. Global Foreign-Exchange Markets
9. The Determination of Exchange Rates
10. Global Capital Markets
V. Global Strategy, Structure, and Implementation
11. Globalization and Society
12. The Strategy of International Business
13. Country Evaluation and Selection
14. Export and Import
15. Direct Investment and Collaborative Strategies
16. The Organization of International Business
VI. Managing International Operations
17. Marketing Globally
18. Global Manufacturing and Supply-Chain Management
19. International Accounting and Finance Issues
20. International Human Resource Management
Digital Choices ?
MyLab & Mastering with Pearson eText is a complete digital substitute for a print value pack at a lower price.
MyLab & Mastering ?
MyLab & Mastering products deliver customizable content and highly personalized study paths, responsive learning tools, and real-time evaluation and diagnostics. MyLab & Mastering products help move students toward the moment that matters most—the moment of true understanding and learning.
$97.50 | ISBN-13: 978-0-13-348661-2
$50.00 | ISBN-13: 978-0-13-348655-1
With VitalSource eTextbooks, you save up to 60% off the price of new print textbooks, and can switch between studying online or offline to suit your needs.
Access your course materials on iPad, Android and Kindle devices with VitalSource Bookshelf, the textbook e-reader that helps you read, study and learn brilliantly. Features include:
- See all of your eTextbooks at a glance and access them instantly anywhere, anytime from your Bookshelf - no backpack required.
- Multiple ways to move between pages and sections including linked Table of Contents and Search make navigating eTextbooks a snap.
- Highlight text with one click in your choice of colors. Add notes to highlighted passages. Even subscribe to your classmates' and instructors' highlights and notes to view in your book.
- Scale images and text to any size with multi-level zoom without losing page clarity. Customize your page display and reading experience to create a personal learning experience that best suits you.
- Print only the pages you need within limits set by publisher
- Supports course materials that include rich media and interactivity like videos and quizzes
- Easily copy/paste text passages for homework and papers
- Supports assistive technologies for accessibility by vision and hearing impaired users
$108.99 | ISBN-13: 978-0-13-345731-5
Alternative Options ?
Click on the titles below to learn more about these options.
$194.67 | ISBN-13: 978-0-13-379236-2
Loose Leaf Version ?
Books a la Carte are less-expensive, loose-leaf versions of the same textbook.
$181.33 | ISBN-13: 978-0-13-345732-2