For undergraduate and graduate courses in IT Strategy or IT Management.
This book teaches students how to use and manage IT to deliver business value, with a focus on IT management issues, rather than technical issues.
Table of Contents
Table of Contents
1. Developing and Delivering on the IT Value Proposition
2. Developing IT Strategy for Business Value
3. Linking IT to Business Metrics
4. Managing Perceptions of IT
· IT Leadership at MaxTrade
· Investing in TUFS
· IT Planning at ModMeters
5. IT in the New World of Corporate Governance Reforms
6. Creating and Evolving a Technology Roadmap
7. The IT Budgeting Process
8. Information Management: The Nexus of Business and IT
9. IT in 2010
· Shared Services at RR Communications
· Creating a Process-Driven Organization at AgCredit
10. Strategic Experimentation with IT
11. Enhancing the Customer Experience with Technology
12. Information Delivery: IT’s Evolving Role
13. Digital Dashboards
14. Managing Electronic Communications
· Information Management at Homestyle Hotels
· Knowledge Management at Acme Consulting
· CRM at Minitrex
· Managing Technology at Genex Fuels
15. Developing IT Capabilities
16. IT Sourcing
17. Delivering IT Functions: A Decision Framework
18. Building Better IT Leaders: From the Bottom Up
19. Developing IT Professionalism
§ Leveraging IT Vendors at SleepSmart
§ Desktop Provisioning at CanCredit
§ Project Management at MM
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IT Strategy in Action, CourseSmart eTextbook
Format: Safari Book
$49.40 | ISBN-13: 978-0-13-603634-0