Strategic communication methods that support the development of ethical and effective managers at all levels of business.
For professors who know students need effective communication skills to be successful in the business world, this text provides a strategic, yet practical view of managerial communication.
Table of Contents
Chapter 2: Communication and Strategy
Chapter 3: Communication Ethics
Chapter 4: Speaking
Chapter 5: Writing
Chapter 6: Persuasion
Chapter 7: Technology
Chapter 8: Listening and Feedback
Chapter 9: Nonverbal Communication
Chapter 10: Intercultural Communication
Chapter 11: Managing Conflict
Chapter 12: Business Meetings That Work
Chapter 13: Dealing with the News Media
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Management Communication, CourseSmart eTextbook, 5th Edition
Format: Safari Book
$68.99 | ISBN-13: 978-0-13-267141-5