Marketing: An Introduction, Student Value Edition Plus NEW MyMarketingLab with Pearson eText -- Access Card Package

By Gary Armstrong, Philip Kotler

Published by Pearson

Published Date: May 24, 2012

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0133033112 / 9780133033113 Marketing: An Introduction plus NEW MyMarketingLab with Pearson eText -- Access Card

Package consists of:   

0132744171 / 9780132744171 Marketing: An Introduction, Student Value Edition

0132749556 / 9780132749558 NEW MyMarketingLab with Pearson eText -- Access Card -- for Marketing: An Introduction