Components of the Package:
Marketing: An Introduction, 10th Edition
By Gary Armstrong, Philip Kotler
MyMarketingLab -- Access Card -- for Marketing: An Introduction, 10th Edition
By Gary Armstrong
Marketing PlanPro Premier, 3rd Edition
By Palo Alto
Purchase Info
ISBN-10: 0-13-307607-5
ISBN-13: 978-0-13-307607-3
Format: Kit/Package/ShrinkWrap
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