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MIS Essentials, 3rd Edition

By David M. Kroenke

Published by Prentice Hall

Published Date: Jan 7, 2013

Description

MARKET: Directed primarily toward undergraduate MIS college/university majors, this text also provides practical content to current and aspiring industry professionals.

 

MIS Essentials, 3/eshows exactly how businesses use information systems and technology to accomplish their goals, objectives, and competitive strategy. Knowing this will help you get ahead of the IS impact, which in turn, will keep you ahead of the growing list of obsolete jobs. MyMISLab further prepares readers for the rigors of the workplace through additional practice material, quizzing, and testing, and also engages readers in real business situations through simulations.

 

The Third Edition focuses on the latest innovation in MIS and addresses today’s changing experience through new Guides and new GearUp and PRIDE cases, based on real businesses and business opportunities.

 

Note: This is the standalone book if you want the book/access card order the ISBN below.

 

0133098842 / 9780133098846 MIS Essentials Plus MyMISLab with Pearson eText -- Access Card Package

Package consists of

0132970759 / 9780132970754 MIS

013297293X / 9780132972932 MyMISLab with Pearson eText -- Access Card -- for MIS Essentials

 


Table of Contents

I. MIS AND YOU

1. The Importance of MIS

2. Business Processes, Information Systems, and Information

3. Organizational Strategy, Information Systems, and Competitive Advantage 

 

II. INFORMATION TECHNOLOGY

4. Hardware and Software

5. Database Processing

6. Data Communication and the Cloud

 

III. USING IS FOR COMPETITIVE STRATEGY

7. Organizations and Information Systems

8. Social Media Systems

9. Business Intelligence Systems

 

IV. INFORMATION SYSTEMS MANAGEMENT 

10. Information Systems Development

11. Information Systems Management

12. Information Security Management 

 

Chapter Extensions

CE 1 Collaboration Information Systems for Decision-Making, Problem Solving, and Project Management 

CE 2 Collaboration Information Systems for Student Projects 

This title is also sold in the various packages listed below. Before purchasing one of these packages, speak with your professor about which one will help you be successful in your course.

Package ISBN-13: 9780133817911

Includes this title packaged with:

  • MyITLab -- Access Card -- for GO! with Office 2013 Volume 1 (Replacement Card)
    Shelley Gaskin, Alicia Vargas, Carolyn McLellan

$171.53 | Add to Cart

Package ISBN-13: 9780133492149

Includes this title packaged with:

  • Exploring Microsoft Office Access 2010 Introductory
    Robert T. Grauer, Mary Anne Poatsy, Keith Mast, Lynn Hogan
  • myitlab -- Access Code -- for Exploring Office 2010
    . Pearson Education

$348.27 | Add to Cart

Purchase Info

ISBN-10: 0-13-297075-9

ISBN-13: 978-0-13-297075-4

Format: Alternate Binding

This item has been upgraded to MIS Essentials, 4th Edition.

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