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Open Innovation Marketplace, The: Creating Value in the Challenge Driven Enterprise

By Alpheus Bingham, Dwayne Spradlin

Published by FT Press

Published Date: Mar 29, 2011

Description

This is the eBook version of the printed book.

The Open Innovation Marketplace introduces groundbreaking strategies for leveraging a world of innovators to develop breakthrough products faster, with lower cost and risk. Drawing on their experience building InnoCentive, the pioneering open innovation platform, the authors show how to dramatically increase the flow of high-value innovations your organization can discover—and deliver.

Table of Contents

Preface     xxi

Chapter 1: Introduction     1

Part I: Challenge Driven Innovation: How a Marketplace of Innovation Allows Us to Reframe the Innovation Model, Improve Performance, and Manage Risk

Chapter 2: The Future of Value Creation     21

Chapter 3: A New Innovation Framework     39

Chapter 4: The Long Tail of Expertise     67

Chapter 5: The Selection of Appropriate Innovation Channels     91

Part II:  The Challenge Driven Enterprise: Virtualizing the Business Model to Drive Innovation, Agility, and Value Creation

Chapter 6: The Challenge Driven Enterprise     117

Chapter 7: Transformation     139

Chapter 8: The Challenge Driven Enterprise Playbook     163

Chapter 9: Leadership     199

Afterword     219

Endnotes     221

Supplemental Reading     227

Purchase Info

ISBN-10: 0-13-276307-9

ISBN-13: 978-0-13-276307-3

Format: eBook (Watermarked)?

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