Crafting Multimedia Text: Websites and Presentations (NetEffect), CourseSmart eTextbook

 

An excellent resource for those in Journalism, Business, Education, Multimedia writing, Communications, and Web design.

 

This unique, exciting book introduces “new media writing” strategies and techniques. Understand how to write and how to display content for websites, slide shows, and other visual presentations. Differentiate between viewers (who see words projected on a computer or projector screen) and readers (who read words on paper).

 

 1. What is Multimedia Writing?


 2. Why Are Words Important?


 3. Traditional Writing vs. Multimedia Writing.


 4. Creating Your Content.


 5. Make Your Words Work.


 6. Writing With Style.


 7. Words As Graphic Elements.


 8. Formatting Text in a Multimedia Environment.


 9. Special Considerations for Websites.


10. Special Considerations for Visual Presentations.


Appendix.


Great (Writer-Friendly) Software for Websites and Presentations.


Finding Help Along the Way.


Glossary.


Chapter Answers.