Business in Action with Real Time Updates, 4th Edition
ISBN-10: 0-13-615408-5
ISBN-13: 978-0-13-615408-2
Published by Prentice Hall
© 2008
Pub. Date: Nov 29, 2007
Format: Paper
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OneKey CourseCompass, Student Access Kit, Business in Action, 4th Edition
ISBN-10: 0-13-600407-5
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OneKey WebCT, Student Access Kit, Business in Action, 4th Edition
ISBN-10: 0-13-600405-9
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Table of Contents
Prologue: Planning Your Business Career
1. The Fundamentals of Business and Economics
2. Ethics and Corporate Social Responsibility
3. The Global Marketplace
4. Business Systems
Part II. Organizing the business enterprise
5. Business Structures
6. Small Business and Entrepreneurship
Part III. Managing for profitability
7. Accounting and Financial Management
8. Banking and Securities
Part IV. Creating and satisfying customers
9. Marketing Concepts and Strategies
10. Products and Pricing
11. Distribution and Customer Communication
Part V. Leading and supporting employees
12. Management Functions and Skills
13. Organization, Teamwork, and Motivation
14. Human Resources
Appendices
A. The U.S. Legal System and Business Law
B. Personal Finance: Getting Set for Life
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Package ISBN-13: 9780137004669
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This package contains:
- Business in Action with Real Time Updates, 4th Edition
Courtland Bovee, John V. Thill | ©2008 | Paper; 504 pages - Interpretive Simulations Access Code Card Group A
| ©2009 | Access Code Card
Package ISBN-13: 9780137148493
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This package contains:
- Business in Action with Real Time Updates, 4th Edition
Courtland Bovee, John V. Thill | ©2008 | Paper; 504 pages - OneKey CourseCompass, Student Access Kit, Business in Action, 4th Edition
Courtland Bovee | ©2008 | Access Code Card; 1 pages
Package ISBN-13: 9780132459006
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This package contains:
- Business in Action with Real Time Updates, 4th Edition
Courtland Bovee, John V. Thill | ©2008 | Paper; 504 pages - OneKey WebCT, Student Access Kit, Business in Action, 4th Edition
Courtland Bovee | ©2008 | Access Code Card; 1 pages
Package ISBN-13: 9780138003555
$108.00 | Add to Cart
This package contains:
- Business in Action with Real Time Updates, 4th Edition
Courtland Bovee, John V. Thill | ©2008 | Paper; 504 pages - Building a Business Plan and Plan Pro Package, 2nd Edition
David Tooch | ©2006 | Kit/Package/ShrinkWrap
Package ISBN-13: 9780131365742
$109.33 | Add to Cart
This package contains:
- Business in Action with Real Time Updates, 4th Edition
Courtland Bovee, John V. Thill | ©2008 | Paper; 504 pages - Business Plan Pro, Entrepreneurship: Starting and Operating a Small Business
Software Palo Alto | ©2006 | CD-ROM Only - Building A Business Plan, 2nd Edition
David Tooch | ©2004 | Paper; 55 pages
Package ISBN-13: 9780138143336
$86.33 | Add to Cart
This package contains:
- Business in Action with Real Time Updates, 4th Edition
Courtland Bovee, John V. Thill | ©2008 | Paper; 504 pages - Beginning Your Career Search, 4th Edition
James S. O'Rourke | ©2007 | Paper; 160 pages - Business Ethics In Uncertain Times
Marian Wood | ©2004 | Paper; 144 pages
