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Communicating Today: The Essentials

By Raymond Zeuschner

ISBN-10: 0-205-33241-2

ISBN-13: 978-0-205-33241-0What's this?

Published by Allyn & Bacon

© 2003

Pub. Date: Aug 20, 2002

Format: Paper

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Companion Website with Online Practice Tests

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Table of Contents

Each chapter concludes with “Summary,” “Key Terms,” “Exercises,” and “References.”

1. How We Got Here: Communication Study in the Past.

Early Education.

Communication in the Middle Ages.

Thinking, Speaking, and Changing Religion.

Communication and Political Changes.

The Revolutionary Tradition.

Communication in American Life.

Speech Communication.



2. What We Have Learned: Communication Principles.

A Formal Definition.

Principles.

Communication Competency Reviewed.



3. What We Know About Listening.

Listening—The First Communication Event.

Purposes and Places for Listening Skills.

Improving Listening Competency.



4. Critical Thinking and Communication.

Critical Thinking Defined.

Approaches to Reasoning.

Informed Decision-Making.



5. What We Know About Nonverbal Communication.

A Definition of Nonverbal Communication.

The Impact of Nonverbal Communication.

Nonverbal Communication Contexts and Rules.

Types of Nonverbal Communication.

Improving Nonverbal Communication.



6. What We Know About Verbal Communication

Symbols, Utterances, and Meaning.

Acquiring Language Skills.

Speaking and Writing.

Use and Misuse of Language.

Improving Language Competency.



7. Intrapersonal Communication.

A Definition of Intrapersonal Communication.

Development of Intrapersonal Communication.

Thoughts, Feelings, and Dreams.

Functional and Dysfunctional Communication Systems.

Improving Intrapersonal Communication Competency.



8. Interpersonal Communication.

Definition of Interpersonal Communication.

Communication and Relationship Development.

Communication Climate and Conflict.

Conflict Management.

Improving Interpersonal Skills.



9. Interviewing.

Defining the Interview.

Interviewing Another Person.

Structure and Sequence.

Being Interviewed.

Interview Formats.

Improving Interview Competency.



10. Small Group Communication.

Small Group Communication Defined.

Types of Small Groups.

Communication Patterns in Groups.

Environments.

Phases of Group Development.

Personal Influences.

Leadership Influences.

Outcomes and Measurement.

Organizations: Groups Working Together.

Improving Small Group Communication Competency.



11. Preparing Speeches.

Outlining Principles.

Organizational Patterns.

Analyzing Your Listeners.

Using Supporting Materials.

Researching Your Ideas.

Competency in Speech Preparation.



12. Presenting Speeches.

Types of Presentation Styles.

Dealing with Apprehension.

Evaluating Public Speeches.

Improving Public Communication Competency.



13. Informing Others.

Types and Purposes of Informative Speaking.

Patterns of Informative Speaking.

Evaluating Informative Speeches.

Improving Informative Speaking Competency.



14. Persuading Others.

Defining Persuasion.

Value Systems.

Attitude Change Theory.

Types of Persuasive Speeches.

Developing Motivating Supporting Materials.

Developing Persuasive Organization.

Developing Persuasive Language.

Developing Persuasive Delivery.

Evaluating Persuasive Speeches.

Improving Persuasive Communication Competency.



15. Speaking on Special Occasions.

Speaking to Introduce Another Person.

Speaking to Commemorate a Person or Event.

Speaking to Accept or Thank.

Speaking on Short Notice—Impromptu.

Reading Literature Aloud.



Index.

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Package ISBN-13: 9780205402137

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    Raymond Zeuschner | ©2003 | Paper; 352 pages
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    Raymond Zeuschner | ©2003 | CD-ROM Only

Package ISBN-13: 9780205412211

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  • Communicating Today: The Essentials
    Raymond Zeuschner | ©2003 | Paper; 352 pages
  • VideoWorkshop for Public Speaking, Version 2.0: Student Learning Guide with CD-ROM, 2nd Edition
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Package ISBN-13: 9780205440702

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This package contains:

  • Communicating Today: The Essentials
    Raymond Zeuschner | ©2003 | Paper; 352 pages
  • VideoWorkshop for Introduction to Communication, Version 2.0: Student Learning Guide with CD, 2nd Edition
    Allyn & Bacon | ©2005 | Paper Bound w/CD-ROM; 80 pages

Package ISBN-13: 9780205450268

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This package contains:

  • Communicating Today: The Essentials
    Raymond Zeuschner | ©2003 | Paper; 352 pages
  • VideoWorkshop for Introduction to Communication, Version 2.0: Student Learning Guide with CD, 2nd Edition
    Allyn & Bacon | ©2005 | Paper Bound w/CD-ROM; 80 pages
  • Communicating Today CD-ROM with Bonus Chapters
    Raymond Zeuschner | ©2003 | CD-ROM Only

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