Influence in Action: A Student Handbook, 4th Edition

By Anthony Roberto, Gary Meyer

ISBN-10: 0-205-33819-4

ISBN-13: 978-0-205-33819-1What's this?

Published by Prentice Hall

Pub. Date: Jul 30, 2001

Format: Paper

Table of Contents

All chapters end with “Chapter Summary,” and “Activities.”

1. Weapons of Influence in Action.


2. Reciprocation in Action.


3. Commitment and Consistency in Action.


4. Social Proof in Action.


5. Liking in Action.


6. Authority in Action.


7. Scarcity in Action.


8. Instant Influence in Action.


Self Test.


Answers.

This textbook is also sold in the various packages listed below. Before purchasing one of these packages, speak with your professor about which one will help you be successful in your course.

Package ISBN-13: 9780205374342

$46.10 | Add to Cart

This package contains:

  • Influence in Action: A Student Handbook, 4th Edition
    Anthony Roberto, Gary Meyer | ©2002 | Paper; 144 pages
  • Influence: Science and Practice, 4th Edition
    Robert B. Cialdini | ©2001 | Paper; 262 pages

Textbook

List Price: $25.20

Add to Shopping Cart

Members pay only $22.68

Free FedEx Ground Shipping.