PACKAGE ISBN-13: 9780133368550

Published by FT Press

Published Date: Aug 31, 2012

Components of the Package:

Negotiating with Backbone: Eight Sales Strategies to Defend Your Price and Value
By Reed K. Holden

Smart Pricing: How Google, Priceline, and Leading Businesses Use Pricing Innovation for Profitability
By Jagmohan Raju, Z. Zhang

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SMART PRICING: HOW & NEGOTIATING W/BACKBONE

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