PACKAGE ISBN-13: 9780133380750

By Keller

Published by Pearson

Published Date: Jan 16, 2013

Components of the Package:

Best Practice Cases in Branding for Strategic Brand Management, 3rd Edition
By Kevin Lane Keller

Strategic Brand Management, 4th Edition
By Kevin Lane Keller

Print

Add to CartStrategic Brand Management, 4th Edition

$282.20 $270.21 | ISBN-13: 978-0-13-266425-7