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Strategic Management and Business Policy: Globalization, Innovation and Sustainablility, CourseSmart eTextbook, 14th Edition

By Thomas L. Wheelen, J. David Hunger, Alan N. Hoffman, Charles E. Bamford

Published by Prentice Hall

Published Date: Jan 29, 2014

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Description

For Strategic Management and Business Policy courses.

Class-tested approach to Strategy with new focus on environmental sustainability.

 

Wheelen and Hunger’s class-tested approach to teaching Strategy is brought into sharper focus with a new theme: environmental sustainability. By bringing the sustainability theme into focus, this text equips students with the strategic concepts they will need to know as they face the future consequences such as climate change, global warming and energy availability.

 

Table of Contents

PART 1 Introduction to Strategic Management and Business Policy
CHAPTER 1 Basic Concepts of Strategic Management
CHAPTER 2 Corporate Governance 42
CHAPTER 3 Social Responsibility and Ethics in Strategic Management 70
PART 2 Scanning the Environment 93
CHAPTER 4 Environmental Scanning and Industry Analysis 94
CHAPTER 5 Internal Scanning: Organizational Analysis 136
PART 3 Strategy Formulation 173
CHAPTER 6 Strategy Formulation: Situation Analysis and Business Strategy 174
CHAPTER 7 Strategy Formulation: Corporate Strategy 204
CHAPTER 8 Strategy Formulation: Functional Strategy and Strategic Choice 236
PART 4 Strategy Implementation and Control 269
CHAPTER 9 Strategy Implementation: Organizing for Action 270
CHAPTER 10 Strategy Implementation: Staffing and Directing 300
CHAPTER 11 Evaluation and Control 328
PART 5 Introduction to Case Analysis 363
CHAPTER 12 Suggestions for Case Analysis 364
PART 6 Cases in Strategic Management 1-1

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Strategic Management and Business Policy: Globalization, Innovation and Sustainablility, CourseSmart eTextbook, 14th Edition
Format: Safari Book

$100.99 | ISBN-13: 978-0-13-312622-8