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Strategic Management and Competitive Advantage: Concepts, CourseSmart eTextbook, 4th Edition

By Jay Barney, William S Hesterly

Published by Prentice Hall

Published Date: Jul 15, 2011

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Description

For courses in strategy and strategic management.

Core strategic management concepts without the excess.  

Just the essentials—Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis.  

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Strategic Management and Competitive Advantage: Concepts, CourseSmart eTextbook, 4th Edition
Format: Safari Book

$66.99 | ISBN-13: 978-0-13-254639-3